How to Shop Online for Beginners

Key points:

  • Online shopping lets you browse and buy from anywhere, any time, and compare prices easily
  • Stay safe by shopping with reputable retailers and checking for secure websites
  • Reading customer reviews, conducting research and starting with brands you know can help you feel confident as you begin to shop online

Online shopping is an easy way to find, compare and buy the items you need. Here’s how you can get started.

Benefits of online shopping

When you shop online, there’s no need to go to the store. You can browse and buy from anywhere in the world whenever you like.

It’s also easy to compare different retailers’ prices. Check for the best price on similar products in minutes by searching across websites.

You can even apply digital coupons. A browser extension like Citi ShopSM will automatically search behind the scenes for money-saving offers and coupons when you shop online - exclusively for eligible Citi® credit card members.

What you need and how to shop online

You’ll need your phone, computer or tablet and a credit or debit card to shop online. Get started by searching for the product you’d like to buy. If you have a specific brand or item in mind, you can go directly to the company's website. You can also start on a search engine if you’re browsing more generally.

Making a purchase online

While different websites can have different checkout processes, here’s how it usually works. Once you’ve found the item you’d like to buy, add it to your cart. When you’re finished shopping, check out by clicking on your cart. You’ll enter your shipping address and payment information, after which taxes and shipping costs will be calculated (if applicable). Many sites charge for shipping, but some offer lower-priced or free shipping for longer delivery times or purchases over a certain amount.

Staying safe while online shopping

There are a few ways you can help keep your information safe when you make online purchases. Shop at reputable retailers whose names and brands you recognize. If you’re not sure whether a website is reputable, do a little research. Search online to find information about the company and read reviews. Remember, if a price seems too good to be true, it probably is.

When checking out, make sure you’re on a secure site by looking for the padlock icon in your browser window. A secure connection can help keep your personal information safe when you make a purchase.

It’s always a good idea to use a card with $0 liability on unauthorized purchases – like a Citi credit card. On the off chance that your information is stolen, you won’t have to pay for any unauthorized charges.

Research and read reviews

Product pages typically include photos and text descriptions of items, but doing your own research may help better inform your decision. For example, tech blogs might compare specs across different laptops.

Reviews show other customers’ experience with a product or brand. Reading them can provide clues as to whether a product will meet your needs and help you make a more informed decision. For example, if multiple reviews state that a sweater runs small, you might decide to size up.

Start with brands you know

Shopping online with brands you already know can help you feel more confident as you begin to shop. This can also help you ease into the online shopping experience – brands with brick-and-mortar locations sometimes allow you to order online and pick up in-store. You may also be able to return or exchange items ordered online at a store.

Disclosure: This article is for general educational purposes. It is not intended to provide financial advice. It also is not intended to completely describe any Citi product or service. You should refer to the terms and conditions financial institutions provide for various products.

Additional Resources

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