D10XSM partners with Citi’s core businesses to drive new, organic growth by identifying client needs and validating strategically aligned solutions that are exponentially better for our clients.
Our Capabilities
Outside-In Mindset
Our Entrepreneurs in Residence bring unique expertise and a lean, agile mentality into Citi to identify critical problems and develop solutions that leverage Citi’s competitive advantage.
New Client Needs and Segments
We assess changing client behaviors and attitudes to find new product opportunities that address evolving client needs, reach new segments, or make significant enhancements to the core business.
Rigorous Validation Process
We experiment with innovative approaches to test new product ideas “in market” with Citi clients and retail consumers, rapidly validating problem statements, solution hypotheses, and business models.
Gradual, Fact-Based Investment
We leverage learnings from pilots and experiments to identify new growth metrics that indicate a strong business case for products before committing to institutional-scale execution.
Highlights
ProxymitySM
ProxymitySM is an end-to-end digital investor communications platform that directly connects issuers, investors, and their intermediaries to provide accurate, transparent, and more immediate data to improve business relations. Proxymity’s services include a real-time, fully transparent electronic proxy voting platform as well as a shareholder disclosure platform.
CitiConnect® for Blockchain
D10X helped develop CitiConnect® for Blockchain in partnership with Citi client NASDAQ and Chain, a Citi Ventures portfolio company. The solution enables straight-through payment processing and automated reconciliation using a blockchain-based distributed ledger to record and transmit payment instructions.
