International Saving Day is celebrated worldwide each year on 31 October with a variety of financial education events. The Kronenberg Foundation at Citi Handlowy put Poland on the global map of celebrations for the third time. The event is an excellent opportunity to discuss various aspects of personal finance. In organizing Saving Day events the Foundation cooperates with Think! Foundation.

Aim:
"Week for Saving" campaign is aimed at promoting saving as a lifelong habit and rational management of personal finances among Poles.

Implementation
In 2009 Week for Saving was celebrated between 26 and 31 October and included elements such as a contests for the best video and happening and an e-learning competition.

For the needs of the latest campaign we also expanded and added new content to the Week for Saving web portal www.tdo.edu.pl. The site offers educational materials designed as a guide around the world of personal finance. Visitors can also view presentations and videos that are ready-to-use high-value teaching aids.

The 2009 Week for Saving campaign was delivered under the media patronage of Newsweek.